All countries / Malta
Is B2B cold email legal in Malta?
No, not without prior consent when you write to a named person at a company. The same applies to generic addresses such as info@.
Named person at a company
jane.doe@company.mt
Generic company address
info@company.mt
Sole trader or personal mailbox
jane@gmail.com
Regulation 9 of S.L. 586.01 bans unsolicited marketing email to a subscriber or user, whether a natural or a legal person, unless they gave prior consent in writing.
What you have to do
- Get prior written consent before the first email, also from companies
- Do not disguise or conceal who the email is from, and give a valid address for asking you to stop
- Existing customers: allowed for your own similar products if they could object free of charge at collection and in every message
Checked against the law or regulator ยท checked 2026-10-14